An interesting and odd observation about law firm ad campaigns, from Copyranter:
And Bingham McCutchen (above) was, first, a lion-chasing zebra (where does the Dykema giraffe fit into this equation?) and now, a baby-coddling grizzly bear. Hey, if any of you crows want to see an idea using puffins, drop me a line.
(All ads scanned from the Wall Street Journal, the bear ad from yesterday’s edition.)
“Bear lawyers who accept babies as payment.”
What, no sharks or leeches? [copyranter]