Adventures in Lawyer Advertising: Sloppy Desk Appeal?
We’ve said in the past that most law firm websites are fairly dry, and named the split personality website of North Carolina’s Van Winkle Law Firm as an exception.
Well, another experimental law firm website has crossed our desk, er, computer screen. It belongs to James Hugh Potts II’s Atlanta-based firm: JHPII.com. The firm “helps people with catastrophic injury and wrongful death cases.” It is interactive, and involves a desk, post-it notes, a napkin with a coffee stain, ancient Tibetan proverbs, pro se-esque bios in “About Us”, and childhood photos of the attorneys with their bios.
We echo the sentiments of our tipster:
If you want a laugh. I think it’s real.
Screenshot below. Check out the interactive version here. What do you think?

It’s like a touchy-feely hybrid of Myst and The Office. We kind of love it.
James Hugh Potts II, Trial Lawyer




Comments
Comments hidden for your protection. Show them anyway!
First, yes!
Is that Constantine from American Idol?
I'm sure this website will get slammed, but I kind of like it. It looks a hell of a lot better than most law firm websites do.
Would fuck Hayley and Rosie.
let's all order the free swag!
They appear to be selling sex on that website. Nice.
It's a really cool website - too bad that it's completely inappropriate for lawyers - especially ones who do catastrophic injury/wrongful death work.
I dig the site - he hires mostly hot (for lawyers) associates. A solid effort overall.
Bunch of doucebags.
Give up the VW thing. Jesus. You think you're so effin clever because you "discovered" it, Kash, and have brought it up an additional 4 or 5 times. Har freaking har. Maybe if you posted something actually funny, you could just repeatedly reference that.
love the design.
I would like to "second" Hayley and Rosie. Or "first," if possible.
I'm nervous about this website.
-nervous T-10 1L
cant order the swag =((
I actually ordered (and received) an "Everyday Warrior" t-shirt from these guys. We used it as a gag reward for the associate of the month in our department.
Atlanta is almost as much of a toilet as the toilet of all toilets, Houston.
Those girls are hot, but only one is a lawyer.
this guy is real. he had posted an ad on CL for a receptionist and a paralegal a while back. also, what woman would ever work for him? he seems a little too friendly with the help.
I think I have seen him in a porn or two.
dude those girls are hot. esp. for lawyers.
change the website and the girls will come.
The sad thing is, none of them are lawyers. Well, that one girl is if she graduated. Is the last guy at least a lawyer? Talk about having 0 overhead.
Actually not a bad website, although the child photos and handwritten biography is a bit too much. But not bad, and everyday warrior actually works.
well, i guess it isn't sad, just odd.
Not on law firms specifically, but WSJ put out an article discussing why salaries will likely stay the same or go up next year:
http://finance.yahoo.com/career-work/article/106012/Next-Years-Paycheck-Looks-Safe-if-Your-Job-Survives
This site is WILD, but not as WILD as others I've seen
what are the chances that this firm has a summer program? fall recruiting didn't work out for me.
Scum of the earth. Fucking ambulance chaser.
He sells "gear" for his law firm? It's like he can't decide whether to be a lawyer or a roadie, so he combined both on his website.
@13 I'm nervous about this website.
-nervous T-10 1L
your a effn' douchebag, call your grandma and tell your her a T10 1L, i'm pretty sure she's the only person on this planet that gives a fuck.
Dirt bag
Piece of shit. Should not be able to have the title of lawyer.
Fucking Hack.
What,, because he's not a boring douchebag with a stick up his ass? good for him for not taking himself so seriously!
if i could make a decent living working on my own and only hiring chicks i want to see naked I would be doing it tomorrow.
he is living the dream
Pretentious; too "touchy-feely."
Wow, I think you're all being way too hard on this guy. The website is unique, he hires hot co-workers, and the bios and pics suggest that everybody is actually HAPPY to work there. Not everybody can be awesomely miserable working 70-hour weeks in NYC high-rises like all of us.
This weirdo has a big sign in Athens, GA as you go up Broad St. away from downtown. The only thing on the billboard is one of his pictures looking down at you and "jhpii." Most people don't know he's a lawyer, he's just known around here as "the creepy guy on the sign on Broad."
Pretty creepy law firm if you ask me - two old guys and four hot, blond, young women......I wouldn't work there in a million years, much less hire them!
I kind of like it. Highly amusing, if a little sappy. He's targeting an entirely different audience than biglaw is.
And what's with all the nastiness in the comments lately? Settle down. Some of you seem to have way too much time on your hands (or psychological issues that need resolution.)
Yes, the female bios make JHPII's prime requisite for hiring blatantly obvious.
BUT THE "GEAR" SECTION???? Come on people!! THAT'S the easy target here! Now have at it...
38 - ugly female ginger
@13 I'm nervous about this website.
-nervous T-10 1L
your a effn' douchebag, call your grandma and tell your her a T10 1L, i'm pretty sure she's the only person on this planet that gives a fuck.
This guy certainly collects a type when it comes to hiring support staff. A little creeptastic, if you ask me.
kash - total props on the myst reference.
- aging games geek
I just ordered 6 of this firm's T-shirts.
Still waiting for my Heller gear to ship.
I never knew Meatloaf had a J.D.!
Cool site. Props to the dude, looks like he's enjoying life unlike some of you asshat commenters
The site is well-laid out and fun.
The bios and pics of the blonde girls feel creepy. Like a female escort site.
I kind of love it. It's so much better than most small firms that have their tough smart attorneys standing in front of the courthouse looking serious and ready to fight until you get compensation.
wish the pencil necked geeks at my firm were as hot as those two guys
at 50: those guys are hot? i hope you're kidding.
I just can't believe how unprofessional the attorneys' bios are. Hand-written notes with pink hearts and phrases like "go dawgs!" (lowercase) and ridiculous statements like "I'm completely obsessed with my Yorkie-poo" and an intern saying that "in [her] mind" (whatever that means), nothing beats snow days, three-hour naps, and "pretty much anything a five year-old kid would be happy doing."
I am a 2L and I sometimes worry that I will really hate life at a big firm. But I would become a rodeo clown rather than be rather than be professionally associated with the people featured on that web site.
The front design of this page is a direct ripoff of J.K. Rowling's page. www.jkrowling.com.
The front design of this page is a direct ripoff of J.K. Rowling's page. www.jkrowling.com.
This takes the cake:
Jill: "I am pretty random person."
You can say that again.
52,
I bet you're a blast at cocktail parties.
LOVE the female associates.
I would do anything for love, but I won't do that . . .
I'd even do Elen. Awesome.
Well, 59, Ellen would be a good choice for you, since she's "easily entertained," according to her hand-written bio.
Actually he is originally out of Athens, GA...went to UGA undergrad and he has some pretty awesome billboards around the town - basically just a headshot featuring his amazing hair and charming smile. Pretty ridiculous.
He also has some You Tube vidoes of himself, which you think are going to be X rated, but they aren't. They are just ... weird.
CL shows hiring "Mac expert for troubleshooting". $10 says the fine print reads "hot blondy for some under the desk networking"
Something tells me 40-something fatties need not apply.
The guy works for himself, appears to be moderately successful, has an attractive staff, and doesn't take himself too seriously. I'm a fan, and I feel sorry for the stick-up-the-ass crowd who sneers at the guy.
Really, tho, the new techie for our office was in today. Dyed black hair in a ponytail, coke bottle glasses, Pantera tshirt, over six and half feet tall and nearly that wide.
He knew his stuff, but how come we can't get hotties and macs?