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Adventures in Lawyer Advertising: Texas is a galaxy far, far away

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When you go to the main website for Texas law firm Korn, Bowdich & Diaz, it looks rather bland. But once you click through the welcome screen, things get interesting, such as this Star Wars-esque flash intro. Click to watch the “KB&D Wars” or here’s a still shot:

According to their home page, the self-proclaimed “alliance of rebel attorneys” warring against “Corporate Arroganz” are inspired by the Bible, a 14th Century samurai, and a forgotten boxing great:

Korn, Bowdich & Diaz* provides clients allegiance, learning, skill and industry. The Firm’s mission draws on many philosophies.

“Make plans by seeking advice; if you wage war, obtain guidance.” – Proverbs 20:18

“By no means does the outcome of battle depend upon numbers, but upon the united hearts of those who fight it.” – Kusunoki Masashige

“I’ll moider da bum.” – Domenick Anthony “Two Ton” Tony Galento

Appropriately, the lawyers have cartoon sketches of themselves on their bio page. May the force be with them.

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