Blogging

* Court needed a Chinese language interpreter. Rather than find a professional legal interpreter, the judge just told the lawyer to head down to the local Chinese restaurant and grab somebody. [Legal Cheek]

* News from former Virginia Governor Bob McDonnell’s trial. As one tipster summed up the story: “Hon, I think I dropped my keys under that bus. Would you take a look?” [Slate]

* Everyone concedes Ted Cruz is smart. Why exactly? [Salon]

* A follow-up from a previous story: Connolly, Geaney, Ablitt & Willard shuts down after the foreclosure market that made them turned on them. [Mass Lawyers Weekly (sub. req.)]

* Interesting look at the volume of patent cases throughout history. Check out the troll phenomenon with charts! [Patently-O]

* More folks wasting time complaining about blog posts. [South Florida Lawyers]

* Clint Eastwood talks with Chief Judge Kozinski and Judge Fisher at the Ninth Circuit Judicial Conference. These days it’s exciting whenever Clint isn’t talking to an empty chair. Video embedded below… [YouTube]

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Glorification of Busy photoEd. note: This post was originally published on Kevin McKeown’s blog, Leadership Close Up, on April 15, 2014.

I have no doubt that I could make good money ghost writing blog posts for lawyers — but this won’t happen.

Why?

Because it’s WRONG.

Blogging is a two-way conversation that engages.

If you’re an expert and you want to be visible, then stop with the excuses and write your own blog posts. That’s the only way to demonstrate your unique passion and authority.

Your blog (your own words) reveals more about your intellect and character than a ghost post. Authenticity happens in the context of social interactions and for professionals that’s key for developing new business. Trust must be present. Don’t game your prospects. Don’t be someone you’re not. Be a professional. Be you.

Why believe me?

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Judge Richard KopfNine days ago, Judge Richard Kopf wrote an article about the Supreme Court’s decision in Hobby Lobby that suggested, “[a]s the kids say, it is time for the Court to stfu.” It was a good post, but something that seemed of such little controversy that we relegated it to an in-blurb mention within Non-Sequiturs.

And then all manner of shock and hand-wringing commenced.

It’s not the first time a federal judge received criticism for speaking out. Are jurists like Judge Kopf out of control?

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We broke up. I dropped the bitch cold. No quarter. No compromises. No regrets.

I left the practice of law. Here’s what happened next….

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Having personally experienced the lows of depression and the positive energy that comes from blogging and social media, I have to believe the effective use of social media could prevent depression for many lawyers.

In a story outside of law, AP sportswriter John Marshall (@jmarshallap) reported Monday on the positive impact social media is having on a six-time Olympic gold medal winner, Amy Van Dyken (@amyvandyken), just a few weeks after she suffered a life-threatening spinal injury.

Not long after Van Dyken’s first surgery, her husband Tom Rouen, a former punter for the Denver Broncos, placed a cellphone in her hands:

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I’ve never met Amy Hrehovcik, but the beat of her Twitter stream thunders:

I’m sure that cartoon trigger chuckles in many marketers and business developers trying to help lawyers grow revenue. Why? The legal profession traditionally is slow to adapt….

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A blog post represents our entry into a conversation. Nothing could be more true when it comes to blogging by lawyers and other professionals.

Dave Winer, an American software developer, entrepreneur and writer who is widely known for his contributions to blogging, established over a decade ago that a blog represents the unedited voice of a person.

Law firms and other organizations don’t edit what their professionals are saying when engaging others face-to-face. Nor should they do so with blog posts.

During last week’s Business Development Institute’s Social Media Summit for Law Firms, I asked the members of the panel I was moderating: do your firms vet or edit lawyers’ blog posts before publishing?

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Allow me to introduce myself. My name is Nicole Black. My column, Today’s Tech, will highlight how individual lawyers are using specific technologies in their law practices. More on my column later, but first let me explain who I am and why I’m writing this column.

Above all else, I’m a total geek. My geekery started back in the late 70s when I was in elementary school and my dad brought home a TRS-80 computer. I had to learn how to program in BASIC to get that computer to play Pong. But trust me — it was worth it.

It was in law school in the early 1990s that my geek status was solidified. That’s when I became a diehard Trekkie. Star Trek: the Next Generation was my escape from the stresses of law school, and I watched it religiously. I was fascinated by the technologies used by the characters and the writers’ vision of the future and remember thinking how amazing — and unlikely — it would be if we had just a few of those technologies available in my lifetime….

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Star Trek, beads and wire, sculpture by Devorah Sperber, Spock, Kirk and McCoy: Beaming-In (In-Between), Microsoft, Studio D, Redmond, Washington, USA" by Wonderlane

From Star Trek — The Motion Picture:

Doctor McCoy: Spock, you haven’t changed a bit. You’re just as warm and sociable as ever.

Spock: Nor have you, Doctor, as your continued predilection for irrelevancy demonstrates.

Spock is a Vulcan. He gets away with living by “reason and logic with no interference from emotion,” but that’s because his extraterrestrial humanoid species gave “massive assistance to a devastated post–World War III Earth, enabling the planet to eliminate poverty, disease, and suffering within a single century.”

Lawyers, unless you can save planet Earth like the Vulcans did, don’t be so cocksure about the upside of being a 24/7, devoid-of-emotion, professional a-hole….

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The New York Times lost 80 million home page visitors—half the traffic to the nytimes.com page—in the last two years.

Likewise, traffic to law firm website home pages is down almost 20 percent in the last year. Only 39 percent of law firm traffic now enters through the home page per a study conducted by law firm website developers Great Jakes.

Law firms list their websites in online and offline directories. The home page URL is included on emails, business cards and social media profiles. Search engine optimization tactics are used to draw traffic to the firm’s home page. Website navigation schemas are developed to get users to browse from the home page to industries, areas of the law, about the firm, the people, office locations and articles.

The problem is that people no longer browse pages on a website by going through home pages. They’re coming from Twitter, Facebook, LinkedIn, blogs, Google+ and Google searches to visit specific content within the site….

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