For my generation, carrying a BlackBerry was synonymous with employment in Biglaw. For over a decade, my BlackBerry was a constant companion. At the peak of my billable-hours craziness, I would literally wake up when the little red LED light signaling a new email started blinking. No matter the hour. For the sake of my marriage, I kept my BlackBerry on silent late at night. Despite that, my wife would occasionally complain in the morning about hearing me type reply emails from bed in the wee hours.
Even though I recently gave up my BlackBerry for a more robust smartphone, I still get the occasional vibrating “BlackBerry leg.” And despite having a “modern” phone now, it is hard to not miss my BlackBerry when typing an involved email. Perhaps the introduction of non-qwerty keyboards on smartphones has led to shorter emails generally. I am not sure, but it is clear that BlackBerry’s problem was not in providing a certain capability to its clients — BlackBerry was always the best mobile email platform, and BBM was always the best mobile instant messaging one as well. What changed was the public’s conception of what a smartphone could and should do.
Like many others in Biglaw, my BlackBerry was part of my work identity. I remember getting my first one, a black-and-white model with a rotating disc to scroll between emails. And I was an early devotee of the (j)ohn (q)uinn approach to responding to emails — check constantly, and respond often. For associates who are wondering — partners do take note of who responds promptly. And which associates respond substantively, too….