There once was a time when sharing clothes was only appropriate for siblings and poor people. But then hipsters found Goodwill stores, and wearing somebody else’s discarded threads became socially acceptable. No wonder the U.S. textile industry collapsed.
In any event, two lawyers are trying to bring the concept of shared clothing to upper middle class men. I think women already have places where they can “rent” accessories, but now men have a website that allows them to rent ties. Well, not directly “rent,” that probably sounds too low class, like you could also put the tie on layaway.
Instead, you buy a subscription, and they send you ties. It’s like Netflix! Only, don’t get coffee or anything on your loaned Fendi.