In the age of texts, tweets, and emails, people want their information brief, fast, and in 100 characters or less. With such constraints, many law firm lawyers feel overwhelmed at the prospect of trying to elicit business without sounding like a cattle auctioneer.
While we are competing with thousands of sound bites of information on a daily basis, an effective tool is available to cut through this web of data overload — the elevator pitch. Below, we highlight five easy tips lawyers can follow to execute an effective elevator pitch….
THINGS I KNOW: Your name is Katherine
(or Catherine). You are a lawyer. You live in my building,
on either the 9th or 11th floor. We have talked only once,
but have been in the elevator
together 2 times
THINGS I DO NOT KNOW: How I
can get to know you
Prof. Tribe is almost 70; please don't stick him in elevators for long periods of time.
Last Sunday, the eminent constitutional law scholar Laurence Tribe and his girlfriend, Elizabeth Westling, got stuck in an elevator at the Safeway supermarket in Georgetown. (Professor Tribe is currently in D.C. to serve in the administration of his former student from Harvard Law School, Barack Obama.)
Read the (rather humorous) write-up of Tribe’s elevator incident in the Washington Post’s Reliable Source column. According to a Safeway spokesman, the company “is trying to figure out what kind of resolution is appropriate.” Options on the table include “some steaks or a gift card.”
For those of you preparing for the bar exam this week, tackle these study questions….
If you think most legal technology misses the mark, LexisNexis Firm Manager® wants to change your mind. Read more about it here.
Built with input from hundreds of solo and small-firm attorneys across the country, it’s made for practitioners who’d rather build the firm of their dreams than deal with the hassles of running a business.
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When Chintan Panchal decided to leave a global BigLaw partnership to start his own firm, he could only hope that he would face the high-quality problem of firm building that many had cautioned him about. Focused on the uncertainty surrounding of a new firm launch, he decided to tackle staffing needs, IT challenges, and financial planning requirements after he had built up his legal practice.
Panchal Associates LLP–a corporate/finance and outside general counsel boutique–was quickly off to a great start. Clients and matters were flying in the door, and Chintan soon had a team of lawyers and staff with a variety of operational needs. To continue building an excellent team and provide them with a competitive benefits package, to expand his physical presence to include a European practice and additional partners, and to scale his operations and IT capabilities to support this growing enterprise brought with it demands of time, money, and expertise. Chintan knew he needed help.
“With the assistance of NexFirm, we have upgraded the capabilities of our firm to meet, and in some cases exceed, the standards we were used to at our former BigLaw firms. Operationally, we can now attract and service clients we didn’t have the bandwidth to support in the past, and continue to build our team with the best and brightest legal talent in the industry,” said Chintan Panchal, adding “It has worked out quite well in our case; NexFirm is an essential partner for us.”
The holiday season is upon us, and yet again, you have no idea what to get for the fickle lawyer in your life. We’re here to help. Even if your bonus check hasn’t arrived yet, any one of the gifts we’ve highlighted here could be a worthy substitute until your employer decides to make it rain.
We’ve got an eclectic selection for you to choose from, so settle in by that stack of documents yet to be reviewed and dig in…
The traditional job application and interview process can be impersonal, and applicants often struggle to present themselves as more than just the sum of their GPAs, alma maters, and previous work history. ATL has partnered with ViewYou to help job seekers overcome this challenge. ViewYou NOW Profiles offer a unique way for job seekers to make a personal, memorable connection with prospective employers: introduction videos. These videos allow job candidates to display their personalities, interpersonal skills, and professional interests, creating an eDossier to brand themselves to potential employers all over the world. Check it out today!