Max Mosley

Even stately Englishmen are no match for Google.

I had never heard of Max Mosley until yesterday, when I read he was suing Google in Europe to block all search results regarding his alleged participation in some sort of Nazi sex orgy.

Ironically, when you search for Mosley’s name now, you get a zillion news stories with headlines like “Max Mosley sues Google over ‘Nazi orgy’ search results‎.”

Let’s learn more about Mosley, the former president of Formula One, and his decidedly unsexy legal battle against Google….

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In this file picture taken on July 14, 2008 pr...

Max Mosley wants to be warned next time he's the subject of a (s)exposé

Max Mosley, former head of international motorsports organization FIA, has been fighting with British tabloid News of the World for almost three years. In 2008, News of the World published a story about Mosley’s raunchy role-playing rendezvous with five sex workers, in which they played prison guards to his naughty prisoner. One of the sex workers had a camera supplied by the tabloid, so the story had a graphic video component. The News of the World focused on the fact that the sex workers spoke German throughout the role-playing, and thus described it as a “Nazi orgy.”

Not only was Mosley miffed to be part of a sex sting story, he said News of the World mischaracterized his sex fantasy. He said it was just a German prison camp, not a Nazi German prison camp (a crucial distinction — especially given that his father was Oswald Mosley, head of the British fascists, who did associate with Nazis).

Max Mosley sued News of the World for defamation and invasion of privacy. He won his case and was awarded nearly $100,000 plus legal fees. Heil yeah.

But by that point, it was too late to undo the reputational damage….

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Mosley_orgy.jpgBritish barrister Max Mosley is the president of the International Automobile Federation (F.I.A.). When he’s not overseeing Formula One, he’s allegedly into sadomasochistic sex play. Unfortunately for him, a $5,000 “party” that he arranged was caught on hidden cameras by News of the World, a British tabloid. The encounter, now on YouTube, involved German prison guards and lots of spanking.

Mosley is now seeking punitive damages from News of the World for invasion of privacy — and for giving the story a Nazi spin. Such suits are almost never a good move from a PR-standpoint, since the trial brings even more attention to the source of embarrassment. Now every one from the New York Times to ESPN is reporting on it.

Taking the witness stand at the start of a two-week High Court hearing, Mosley said he had paid $5,000 for the “party,” but insisted no Nazi fantasies were involved. The News of the World said participants wore German-style uniforms and spoke in German as they acted out scenes involving prisoners and guards.

Mosley said he and the women had acted out a German prison scenario, but without any military aspect.

Next time, Mosley should probably stick to British prison scenarios, to avoid the possible Nazi confusion.

The Nazi allegations are especially sensitive because Mosley is the son of the late Oswald Mosley, leader of Britain’s fascist movement before World War II and a friend of Adolf Hitler.

“There was not even a hint of that,” Mosley said of the Nazi claims. He said he could “think of few things more unerotic than Nazi role-play.”

But, apparently, having a prison guard tell him to bend over a bench does the trick. More salacious details, after the jump.

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