Sometimes when you don’t have a gym membership, you wind up being a gym grifter to get your workouts in, like Julia Neyman. Other times, you wind up half-naked on the pole in seven-inch heels, like Sarah Tressler — and then you get fired from your day job as a reporter with the Houston Chronicle.
Enter Gloria Allred. We know that Ms. Allred likes to represent women in high-profile, controversial cases, but this is by far her sexiest case in recent memory (both in terms of legal issues presented, and her client’s overall hotness).
Continue reading to find out more about a girl whose booty pops almost as much as her headlines….
A retail business owner asked me why I don’t believe in pay-per-click advertising or spending money on SEO strategies for my practice, as it has worked well for his stores. So I asked him: “What would you do if you needed a lawyer?” “I would call someone, get a name, and then look that person up,” he said. “You wouldn’t just do a Google search?” “No, never. After I got a name, I would check out the lawyer’s background, maybe see if he’s written anything that gives him credibility.”
No kids, he’s not talking about cute tweets or postings with links on a Facebook Fan Page. He’s talking about real writing, and he’s talking about getting your name from real people.
Now I know that I’m wrong, don’t know what I’m talking about, and am facing a sure death of my practice by suggesting that there are other ways of getting your name out there besides vomiting all over every social media platform, but it’s okay. When it all dries up, I’m sure I will have plenty of job offers from the wildly successful lawyers of the commentariat.
For those wondering if the life of a lawyer will ever be anything more than keeping track of your Google prowess by taking calls of, “I found you on the internet. How much do you charge?,” I have good news — it can be. There are actually real people out there that are looking for quality. It’s not that they found you first; it’s that they found you after a little research. If you’re going to be the type of lawyer that is found after someone gives your name, you might as well have something on the internet that evidences you have done more than just listen to some unemployed lawyer’s advice on building a practice.
My ideas are all free, and if you’re not afraid to use your real name, you may get some benefit from using them….
That’s the question the WSJ Law Blog just asked about the [pick your favorite adjective: beleaguered / collapsing / flailing / troubled] law firm of Dewey & LeBoeuf. Today brings big, bad news for Dewey: bankruptcy superstar Martin Bienenstock is taking his practice to Proskauer Rose. He’s moving with five other partners — Philip Abelson, Irena Goldstein, Timothy Karcher, Michael Kessler, Judy Liu — and nine associates.
Dewey’s loss is Proskauer’s gain. “He is absolutely the crown jewel over there, a fantastic lawyer who will be a great partner,” a current Proskauer partner told us. “This is going to vault us into the company of Kirkland and Weil, giving us one of the top bankruptcy practices in the country. We are really thrilled.”
The revolving door continues to spin, quite furiously, at the rapidly collapsing Dewey & LeBoeuf. We mentioned some of the latest partner departures in last night’s post (which we updated again this morning).
These are major defections, which strike at the heart of what was left of the firm. In case there was any doubt after last Friday’s WARN Act notice or yesterday’s big layoffs, it may soon be time to stick a fork in LeBoeuf.
I mentioned last week that I recently moderated a panel of in-house lawyers at Schnader Harrison’s annual retreat. Always happy to share, I’m gathering here my existing thoughts on writing articles to develop legal business plus some new ideas suggested by the panelists. And, because handy lists get clipped and saved, I’m putting those thoughts into a list.
What are the ten rules for writing an article that will generate legal business for the author?
1. Write about a substantive issue, not a procedural one.
No one in the history of the world has retained a lawyer because the lawyer was the world’s greatest authority on Federal Rule of Evidence 403 or how to remove an action to federal court. People hire 10b-5 lawyers, not removal lawyers. If you’re writing to generate business, write on a substantive topic, not a procedural one.
2. Write about a niche area of the law.
If you write an article about some clever provision that a real estate lawyer should put in a lease, potential clients will read your article, send your article to their existing real estate lawyers, and ask the incumbents whether the incumbents have considered this idea and are able to put it to use. Your article thus educated the world and may have generated business for incumbent counsel, but it didn’t generate any business for you.
Niches are better. If you write about a niche area of the law — I’ve previously suggested that Colorado escheat law is wide open — the client’s incumbent firm won’t be able to provide the service that you’ve written about. If you’re writing to generate business, you don’t want to just suggest ideas that other lawyers can easily use.
* Is it more amusing that law students at the University of Georgia adopted a “Law Hawk” as an unofficial mascot, or that the student newspaper article about it reads like something out of The Onion? You decide. [Red and Black]
Under extreme pressure from all quarters — well, my wife thought it was a good idea, anyway — I’ve committed to publish a compendium of “Inside Straight” columns in the form of a book. ABA Publishing tells me that, in June, you’ll be able to hold in your hands Inside Straight: [followed by a clever subtitle]! (This obviously remains a work in progress.)
I have two items of good news about the forthcoming book and two requests for your help. First, the good news: The book will not simply be about me; it will also be about you! In addition to reproducing a collection of my columns, the book will include assorted “comments” that you, my readers, have appended to my posts. The book will thus answer many of your burning questions: Do I read the comments? Will I reproduce in the book the nastiest of the comments? (That raises the obvious derivative issue: Am I a self-loathing lunatic?) When I choose which comments to publish in the book, will “Bonobo Bro” make the cut? Will “Concerned Pastafarian”? Find out the answers to those questions — and more! — in Inside Straight: The Book!
The other good news is that David Lat has agreed to contribute a foreword to the book. Whatever you think of the quality of my writing, you know that Lat can write. The foreword alone is worth the entire price of the book!
So much for the good news; now, the requests for your help . . .
* Ann Romney doesn’t want to hear it, but there is a difference between working and working a paying job. [The Careerist]
* Should lawyers try journalism? I mean, sure. The job market in the industry is similarly crummy, and journalists make way less money than everyone except baristas and document reviewers. But it is a fun time, and it seems like most lawyers were journalism majors anyway. Go for it… [ Law and More]
* The Romney camp drops a bomb: Obama had a dog as a kid. Oh, wait. I misread that. Obama ate dog as a kid. Clearly, people who didn’t have the moral fortitude at six years old to reject the food their parents gave them are unfit to be president. [New York Post]
* Man, the presidential race is just at an apex of intellectualism today. Voters in Iowa just received a fundraising letter from Rick Santorum (who dropped out of the race, in case you just got out of prison), in which he wrote that Mitt Romney “truly frightens” him. Congratulations Rick, now you know how the rest of us felt about you. [ABC News]
* If you haven’t reserved your .xxx domain name yet, there is still time. They ain’t cheap, but I’m pretty sure ElieMystal.xxx is still available. Hell, who am I kidding. BikeDudeRomance.xxx probably is, too. [Law Technology News]
The holiday season is upon us, and yet again, you have no idea what to get for the fickle lawyer in your life. We’re here to help. Even if your bonus check hasn’t arrived yet, any one of the gifts we’ve highlighted here could be a worthy substitute until your employer decides to make it rain.
We’ve got an eclectic selection for you to choose from, so settle in by that stack of documents yet to be reviewed and dig in…
Ed. note: The Asia Chronicles column is authored by Kinney Recruiting. Kinney has made more placements of U.S. associates, counsels and partners in Asia than any other recruiting firm in each of the past six years. You can reach them by email: firstname.lastname@example.org.
We currently have a very exciting and rare type of in-house opening in China at one of the world’s leading internet and social media companies. Our client is looking for an IP Transactional / TMT / Licensing attorney with 2 to 6 years experience. The new hire will be based in Shenzhen or Shanghai. Mandarin is not required (deal documentation will be in English) but is preferred. A solid reason to be in China and a commitment to that market is required of course. This new hire will likely be US qualified (but could also be qualified in UK or other jurisdictions) and with experience and training at a top law firm’s IP transactional / TMT practice and could be currently at a law firm or in-house. Qualified candidates currently Asia based, Europe based or US based will be considered. The new hire’s supervisors in this technology transactions in-house team are very well regarded US trained IP transactional lawyers, with substantial experience at Silicon Valley firms. The culture and atmosphere in this in-house group and the company in general is entrepreneurial, team oriented, and the work is cutting edge, even for a cutting edge industry. The upside of being in an important strategic in-house position in this fast growing and world leading internet company is of the “sky is the limit” variety. Its a very exciting place to be in China for a rising IP transactional lawyer in our opinion, for many reasons beyond the basic info we can share here in this ad / post. This is a special A+ opportunity.
If your firm is in ‘go’ mode when it comes to recruiting lateral partners with loyal clients, then take this quiz to see how well you measure up. Keep track of your ‘yes’ and ‘no’ responses.
1. Does your firm have a clearly defined strategy of practice groups that are priorities of growth for your office? Nothing gets done by random chance, but with a clear vision for the future. Identify the top practice areas for which you wish to add lateral partners. Seek input from practice group leaders and get specifics on needs, outcomes, and ideal target profiles.
2. In addition to clarifying your firm’s growth strategy, are you still open to the hire of a partner outside of your plan? I’ve made several placements that fit this category. The partner’s practice was not within the strategic growth plan of my client, but once the two parties started talking with each other, we all saw how it could indeed be a seamless fit. Be open to “Opportunistic Hires.” You never know where your next producing partner might come from, so you have to be open to it. I will be the first to admit that there is a quirky element of randomness in recruiting.
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