The other day, I was watching television and I saw several commercials advertising divorce firms and personal injury firms. One ad featured a scene of nursing home neglect, followed by dramatic music and terms like “BEDSORES,” flashed across the screen in all-caps. Another ad featured William Shatner asking me if I needed legal help.
Two thoughts came to mind after watching these ads: (1) what shady television shows was I watching that would cause a legal marketer to decide that I was part of the target audience for people with issues relating to BEDSORES, and (2) does anyone actually decide to seek out a lawyer based on these seemingly ridiculous ads?
So I decided to investigate television advertising as a marketing technique for small and solo practitioners. Who, if anyone, stands to benefit from using television advertising?
Every season leads to more opportunity for me. I want a future too. I was going to go to school to get my law degree, but I really don’t want to do that work in the ant farm world. I’m seeing where it leads me, I want to be a performer.
If you’ve been watching the NBA playoffs, you know that there’s a new lawyer show starting this June. Well, I’m sure there are 15 new lawyer shows on USA that will all be terrible, but I’m talking about the new one on TNT. So far, the promos for Franklin & Bash have been hilarious. I’m excited about the show’s potential. I mean, I’ll probably watch any show with Zack from Saved By The Bell at least once, but between Mark-Paul Gosselaar, one of the Robot Chicken guys, and a producer who worked on Sports Night and The West Wing, I think this should be good scripted television.
I’m psyched for the show — so psyched that I think it’s time to fire up a fictional lawyer contest.
I’ll be needing some nominees to fill out a massive 32-lawyer bracket….
It feels like I receive at least one email a week from a pissed-off white male. I feel like everywhere I look there is some white person whining, complaining, playing the “victim” card, and moaning about how difficult things are for a white person nowadays. I’m telling you, if white males have to live under a non-white male president for another four years, Ted Nugent is going to start writing spirituals.
Sometimes I respond to these “white plight” emails. Sometimes I get into passionate debates with people. Never do I sit back and say, “Man, white men really are getting screwed on this issue. White power!” I mean, at the end of the day the playing field still ridiculously favors white males. Sometimes white men can’t see it, just like sometimes you can’t tell that the Earth is curved when you’re standing on the ground. But if you look up — and do some math — it’s pretty obvious we live on a sphere, and it’s pretty obvious we live in a society that favors white males.
But I am… open-minded. And my mind was blown wide open when I read a blog post on Just Enrichment about the paucity of white male judges as fictional characters. Without having the resources to do a full-scale survey of every movie or television character in the past twenty years, this guy makes a compelling point that white males are disfavored when it comes to portraying impartial justice.
And I think this guy — Adam Chandler, a 3L at Yale Law School — is absolutely right….
What do you get when you cross Top Chef with Mark Cuban’s The Benefactor (anybody remember that? HA), steal half the name of America’s Next Top Model, and throw in inexplicably famous “chef” Curtis Stone? Only the single greatest reality show on NBC during the 8 p.m. time slot on Sundays: America’s Next Great Restaurant.
This groundbreaking pilot’s premise is that people who did boring things with their lives because they were too poor or risk-averse pitch restaurant franchise ideas to Curtis, Bobby Flay, and two other judges that nobody recognizes, who then back the winner with money from NBC’s budget their own wallets to open three identical restaurants so they can fail in three different cities at the same time.
As you may have guessed, America is not watching, the show is not Great, and I somehow doubt that The Spice Coast (or whichever proposed restaurant wins) will threaten the national hegemony of McDonald’s, although I might order it from Seamless Web. If I liked Indian food. Which I do not.
In any event, competing in “ANGR” is one of our own…
Did Lester Munson get his law degree by staying at a Holiday Inn Express?
Last night, Barry Bonds was found guilty of obstruction of justice, while the jury hung on all other counts, resulting in a mistrial as to those counts. We posted about it.
Now, I don’t expect non-lawyers to really understand what “obstruction of justice” means. I certainly don’t expect them to understand what a “mistrial” is. But I do expect anybody who has been through 1L year at an American law school to understand these concepts. I certainly expect law professors to understand these terms. And I freaking demand that legal analysts charged with making sense of this issue for ESPN — the WORLDWIDE LEADER IN SPORTS — have a basic grasp on what the hell is going on.
ESPN legal analyst Lester Munson, you, sir, have failed. Failed at your job. Failed at being a thought leader. Failed at failing in a funny, non-offensive way.
Even 1Ls won’t believe the kind of tripe Muson has been spewing on ESPN…
In case you were too busy watching the End Times unfold in Japan last Monday, back in sunny L.A., music soared and angels cried as second-time-around Bachelor Brad Womackfinally selected a fiancée from a cumulative pool of 60 desperate women. As ABC production assistants stood just off camera with guns, Brad and his fiancée confirmed they would marry, and the network announced next season’s Bachelorette: second runner-up Ashley Hebert.
Though 26-year-old Ashley is probably best known to fans for her sperm-like eyebrows and for sexing Brad up in the Fantasy Suite, she’s also a fourth-year dental student at U. Penn. and, accordingly, the most respectable Bachelorette yet. So… does this mean ABC will nix the usual crew of medical sales/mall kiosk workers/”entrepreneurs,” up the ante, and give Ashley some real professional dudes to vie for her heart?
Watch out, Warner Bros. and Munger Tolles: the machete-wielding, tiger-blood-fueled Charlie Sheen is coming after you. The seemingly deranged actor, who was recently fired from the CBS hit show “Two and a Half Men,” has filed a $100 million lawsuit against Warner Bros. and Chuck Lorre, the studio and executive producer of the show, respectively.
You can read more via the links below. And in case you missed it, be sure to check out Marin’s awesomely hilarious post, “The Busy Lawyer’s Guide to Charlie Sheen’s Bitchin’ Termination Letter,” which takes a closer look at some of the issues that will likely arise in this litigation.
You don’t have to be a total bitchin’ rock star from Mars to have predicted that Warner Bros. — the company that produces Two and a Half Angry Men and, not un-coincidentally, Looney Tunes — would fire Charlie Sheen from the show. And on Monday, that’s exactly what happened. Writing on behalf of Warner Bros., Munger Tolles (specifically, partner John Spiegel) fired off an 11-page letter immediately axing Charlie from Two and a Half Laughs, Ever Men.
But even if someone wields a machete from a roof or requests a battle in the Octagon, you can’t necessarily fire him for cause just because he’s crazy. For instance, Tom Cruise jumps on couches and he has gone on to not be fired from several lackluster movies, most notably Valkyrie. Warner Bros. needs cause to fire Charlie under his $1.8 million per episode contract, and in the letter, they offer up a kitchen sink of it.
A lot rides on the outcome here: if Charlie prevails in arbitration and proves that Warner Bros did not have cause to fire him, he stands to get paid for the ten remaining episodes in the show’s ninth (!!) season. And if the reports are accurate, he also has a “Michael J. Fox” clause in his contract, which specifically permits a washed-up 80s actor to continue to draw paychecks from humorless sitcoms that remain in production after the actor has left the show to fade into obscurity – a hold over from the days when Sheen replaced Fox in Spin City and Fox continued to get paid. If Warner Bros. prevails, they may seek 10 episodes worth of lost revenue from Charlie, though admittedly it will be difficult to convince an arbitrator that anybody watches the show, must less pays to advertise on it.
In any event, down to brass tacks. Here are the various allegations Warner Bros. makes in the termination letter to assert that they have cause to fire Charlie under his contract, along with my evaluation of their merits….
If you are considering a virtual law practice, you know that many of today’s solo firms started that way. But why are established, multi-attorney law firms going virtual?
Many small firms are successfully moving part—or even all—of their practice to a virtual setting. This even includes multi-jurisdictional practice spanning several states and practice areas, although solo and small partnerships are still the largest adopters of virtual law.
Can you do the same? The new article Mobile in Practice, Virtual by Design from author Jared Correia, Esq., explores how mobile technology bring real-life benefits to a small law firm. Read this new article—the next in Thomson Reuters’ Independent Thinking series for small firms—to explore how a mobile practice:
Reduces malpractice risk
Enables you to gather the best attorneys to fit the firm, regardless of each person’s geographic location
Leverages mobile devices and cloud technology to enable on-the-spot client and prospect communication
Transitioning in-house is something many (if not most) firm lawyers find themselves considering at some point. For many, it’s the first step in their career that isn’t simply a function of picking the best option available based on a ranking system.
Unknown territory feels high-risk, and can have the effect of steering many of us towards the well-greased channels into large, established companies.
For those who may be open to something more entrepreneurial, there is far less information available. No recruiter is calling every week with offers and details.
In sponsorship with Betterment, ATL and David Lat will moderate a panel about life in-house and we’ll hear from GCs at Birchbox, Gawker Media, Squarespace, Bonobos, and Betterment. Drinks, snacks, networking, and a great time guaranteed. Invite your colleagues, but RSVP fast, as space is limited.
Ed. note: The Asia Chronicles column is authored by Kinney Recruiting. Kinney has made more placements of U.S. associates, counsels and partners in Asia than any other recruiting firm in each of the past seven years. You can reach them by email: firstname.lastname@example.org.
It’s that time of year again when JDs are starting to apply for 2L summer jobs and 2L summers are deciding which practice area to focus on.
For those JDs with an interest in potentially lateraling to or transferring to Asia in the future, please feel free to reach out to Kinney for advice on firm choices, interviewing and practice choices, relating to future marketability in Asia, or for a general discussion on your particular Asia markets of interest. This is of course a free of cost service for those who some years in the future may be our future industry contacts or perhaps even clients.
For some years now Kinney’s Asia head, Evan Jowers, has been formally advising Harvard Law students with such questions, as the Asia expert in Harvard Law’s “Ask The Experts Market Program” each summer and fall, with podcasts and scheduled phone calls. This has been an enjoyable and productive experience for all involved.