Why Business Development Is Every Lawyer's Problem

It's not all about knowing the law.

Joe speaks with David Ackert, host of The Market Leaders Podcast, about the role of business development in the legal profession. Lawyers may not love the hustle, but it’s the basis of a service industry and lawyers at every level have a role to play in building their future opportunities. And it’s not just a challenge for attorneys — firms need to build a culture that maximizes respect for attorney business development too.

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