First, a stand-up comedy routine; then, my point.
In the early 1980s, Robin Williams performed in a nightclub. His performance was taped and later broadcast by HBO. During the performance, Williams spied on-stage a wine glass filled with a clear liquid (which was, in fact, water), and Williams was off and running:
“There are white wines. There are red wines. Why are there no black wines?
“Reggie wine! It’s a m*therf*cker! Goes with meat; goes with fish; goes with any damn thing it wants to.
“I like my wine like I like my women — ready to pass out.
“We’ll get Mean Joe Green to advertise the stuff: ‘Reggie wine! Drink this sh*t or I’ll nail your ass to a tree.'”
After HBO broadcast the performance, an African-American winemaker named David Rege (pronounced “Reggie”) sued Williams and others in California state court, claiming that Williams had damaged Rege’s reputation and adversely affected the sales of his wine. (You knew there was a lawsuit tucked in here someplace, didn’t you?)