Advertising, Boutique Law Firms, Divorce Train Wrecks, Family Law

Adventures in Law Advertising: Monster-in-Law

This advertisement, from tiny divorce and bankruptcy firm Davis and Millard, appeared in an Atlanta magazine in June:
Davis-Millard-Skirt!-New.gif
We get confusing messages. With the curly font and all the pink, it seems like it should be an ad for lip gloss for teens. But the menacing way the woman grips that rolling pin puts fear in our hearts. The color motif and menace bear a striking similarity to this Serial Mom movie poster.
The text at the top of the ad — “Moving on means never having to talk to your mother-in-law again” — reminds us a bit of this earlier advertisement: “Life’s short. Get a divorce.”

35 comments
(hidden for your protection)

comments sponsored by

Show all comments

Our Sites

  • Above the Law
  • How Appealing
  • ATL Redline
  • Breaking Defense
  • Breaking Energy
  • Breaking Gov
  • Dealbreaker
  • Fashonista
  •