All legal industry communications and public relations professionals face the steep challenge of telling their organization’s story beyond the confines of the industry press. How can you get the mainstream media to pay attention to, and ultimately cover, legal stories?
At next month’s Converge Conference, I will moderate a discussion featuring Ashby Jones, deputy bureau chief of the Wall Street Journal’s law bureau, and John Hellerman, partner and co-founder of Hellerman Baretz Communications, about media strategies for legal professionals. Jones and Hellerman will share tips and wisdom about what to do — and what not to do — when pitching the media on your story.
For more information and for tickets to the conference, please click here. CLE credits will be available. We look forward to seeing you on March 18, 2015.
AI Is Reshaping Legal Practice—But Tools Aren’t The Real Differentiator.
Explore the mindset, cultural shifts, and training strategies that define the AI‑savvy lawyer, revealing why human judgment, standardized competence, and integrated learning—not technology alone—will shape the future of the profession.
Converge Conference [Above the Law]