Power Niche Marketing: Always Start With Peter Drucker
If you want to be a real thinker in the business or marketing world, you need to read Drucker's work.
Power Niche Marketing: What Is A Power Niche?
This column has a very simple purpose: to teach marketing to lawyers and other professional service providers.
AI Built for Litigation. Verified by Design.
Grounded in authoritative content and verified at every step, Protégé is the only legal AI tool that delivers work you can trust—without exception.
Reinventing The Law Business: Goodbye, My Readers
Some final thoughts from managing partner Bruce Stachenfeld on the business of law.
Profits Margins In Law Firms – Dumb And Dumberer
Profit margin is a dangerous metric to use in comparing law firm profitability, per managing partner Bruce Stachenfeld.
Comfort Zones – Often Not So Comforting
Is time for you to move on from your current job and seek a new path?
Achieving Lawyer Nirvana – Here Is How I Do It
It is incredibly easy, according to managing partner Bruce Stachenfeld.
Learning After Law School
Once you’ve got your law degree, how do you keep your professional skills up to date? Share your perspective in this brief survey, and you may be eligible to win a $250 gift card.
Simone Biles, Tiger Woods, Michael Jordan, And Practicing Law: More Alike Than You Might Think
"Deliberate practice" is what separates superstars from the merely good, as managing partner Bruce Stachenfeld explains.
Millennials – Lazy And Entitled – Tired Of It!
Managing partner Bruce Stachenfeld comes to the defense of much-maligned millennials.
Reinventing The Law Business: Training Tragedies – How NOT To Be Trained As A Lawyer!
If you're an associate and your law firm isn't training you in sales and marketing, your career is likely at severe risk.
Reinventing The Law Business: Succession Planning — My Top 15 Recommendations (Items 8-15)
Managing partner Bruce Stachenfeld's recommendations for effective and intelligent succession planning.
AI Is Reshaping Legal Practice—But Tools Aren’t The Real Differentiator.
Explore the mindset, cultural shifts, and training strategies that define the AI‑savvy lawyer, revealing why human judgment, standardized competence, and integrated learning—not technology alone—will shape the future of the profession.
Reinventing The Law Business: Succession Planning — My Top 15 Recommendations (Items 1-7)
What should you do (or not do) to preserve your amazing place to work? Managing partner Bruce Stachenfeld's take.
Reinventing The Law Business: Succession Planning — My Top 15 Recommendations (Items 1-7)
What should you do (or not do) to preserve your amazing place to work? Managing partner Bruce Stachenfeld's take.
Reinventing The Law Business: Succession Planning – Yuck!
Is your law firm or legal institution prepared for the future?
Reinventing The Law Business: How Do I Make Partner In A Biglaw Firm? Tell Me The Truth, For Heaven’s Sake
Four tips from managing partner Bruce Stachenfeld.
Reinventing The Law Business: D&S And The World Outside — Two Perspectives
Managing partner Bruce Stachenfeld reflects on how law firms and lawyers can respond to our troubled times.