After Lawsuit, Law School Rebrands With A Very Familiar Moniker
Have you been following the battle over Houston?
Have you been following the battle over Houston?
Not too long ago, South Texas College of Law tried to change its name to Houston College of Law. The change was met with ire by the University of Houston Law Center, and naturally, a lawsuit alleging trademark infringement and unfair competition. The judge sided with the University of Houston and issued a preliminary injunction, saying there was a high risk of confusion. Rather than continue the legal battle, Houston College of Law neé South Texas College of Law decided to change its name again.
And the new name is…. [Drumroll please.]
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South Texas College of Law Houston.
Well that was anticlimactic.
The school had this to say about the name change:
“We believed we were acting in the best interest of our law school and its students when we made only one change to our name: we replaced ‘South Texas’ with ‘Houston’ to acknowledge our birthplace in the heart of downtown,” said J. Ken Johnson, chairman of the South Texas College of Law Houston board of directors.
However, out of respect for a federal court opinion following a request for preliminary injunction by the University of Houston, the board of directors has decided to proceed with the South Texas College of Law Houston name.
“Given that time was of the essence, by promptly changing our name to South Texas College of Law Houston, the board of directors made the only responsible and prudent decision for the law school,” said Johnson.
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Twitter user @STCLHouston, a parody account, sums up the change pretty accurately:
93-Year-Old Law School to Build on Deep Roots: Board Elects to Proceed as South Texas College of Law Houston [Houston College of Law]
Earlier: New Names For South Texas ‘Houston’ College Of Law LEAKED!
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