Download Your Free Report On The State Of Legal Marketing And Business Development

This is a must-read for anyone interested in the current state and future direction of law firms’ quest to increase revenues and more effectively service clients.

money tree on green landscapeAs previously discussed, Bloomberg Law revealed findings this week from its comprehensive 2017 survey — conducted jointly with the Legal Marketing Association — of law firm marketing and business development professionals. Their report is a must-read for anyone interested in the current state and future direction of law firms’ quest to increase revenues and more effectively service clients. 

The Bloomberg Law/LMA report is rich in data and analysis concerning a wide range of topics, including:

  • The role of marketing/business development in setting firm strategic priorities
  • How exactly budgets are being allocated for both staffing and functional areas
  • The shift to a ‘client-first’ mindset, including increased focus on business intelligence activities
  • The challenge for firms in effectively differentiating themselves in the marketplace
  • Practice areas and geographic markets targeted for growth

And much more.  Download your free copy of the report here.