Facebook Live For Bloggers Requires Only Simple And Inexpensive Equipment

Like blogging, developing your own style on Facebook Live takes a little trial and error.

A business colleague emailed Friday asking what equipment I used for the Facebook Live interviews I’ve been doing at legal and tech conferences over the last year plus.

Video, and Facebook Live in particular, is perfect for a blogger. Publishers are using video more and more. Video is no longer the sole province of television stations and video crews. Video is engaging and a perfect way to shine a light on influencers in your niche.

Facebook Live is also good because of Facebook’s giving greater weight to video, especially live video. Like Google showcases influencers in search, Facebook showcases influencers in users’ News Feeds. Doing Facebook Live increases your personal influence.

So what do you need? First, it’s what you don’t need.

Don’t buy expensive and fancy equipment. To me, it’s a waste of money. It’s a headache to haul around. You’ll need another person or two to operate the trappings. Perhaps most important, you’ll lose some of the informality that makes Facebook Live video engaging for those being covered, as well as viewers.

I did a fair amount of research before buying equipment. So though I am far from an expert, I’d suggest going with the below. It’s what I recommended to my friend on Friday.

Sponsored

In addition to Amazon, B & H Photo Video (everything listed) and MeFOTO (tripods) are good suppliers.

Like blogging, developing your own style on Facebook Live takes a little trial and error. Fortunately, it’s not expensive and the medium is perfect for that.


Kevin O’Keefe (@kevinokeefe) is the CEO and founder of LexBlog, which empowers lawyers to increase their visibility and accelerate business relationships online. With LexBlog’s help, legal professionals use their subject matter expertise to drive powerful business development through blogging and social media. Visit LexBlog.com.

LexBlog also hosts LXBN, the world’s largest network of professional blogs. With more than 8,000 authors, LXBN is the only media source featuring the latest lawyer-generated commentary on news and issues from around the globe. Visit lxbn.com now.

Sponsored