The Biglaw Firms With The Best Client Pitches
It's the windup... and the pitch! Which firms scored home runs in this ranking?
Power Niche Marketing: Why Should I Hire You?
If you don’t have a strong, powerful, unreserved, confident answer to this question, you have completely blown it.
AI Built for Litigation. Verified by Design.
Grounded in authoritative content and verified at every step, Protégé is the only legal AI tool that delivers work you can trust—without exception.
‘Biglaw Idol’ — Or, How In-House Lawyers Actually Select Outside Counsel
Picking a law firm for a seven-figure engagement can take under five minutes.
3 Client Pitches I’ve Seen Fail
In-house columnist Mark Herrmann talks about what doesn't work when trying to pitch him.
Which Client Pitches Work?
Here are some tips and tricks, in order from least effective to most effective. Good luck!
3 Common Mistakes When Pitching New Business
How can you make potential clients see you as the Superman of lawyers?
Filevine’s New Legal AI Platform LOIS Turns AI Into A True Legal Coworker
Legal work isn’t slowing down, and the firms that win won’t be the ones working harder — they’ll be the ones working smarter.
Beyond Biglaw: Sales Training (Part 2)
An interesting and innovative idea for helping lawyers at law firms improve their sales skills.
13 Things That Keep GCs Up At Night
"Stop writing useless memos" and other takeaways from the NYLMA GC Summit.
I’d Do Anything For A Client, But I Won’t Do That
How did Biglaw partners have to humiliate themselves in order to win a lucrative engagement?
Beyond Biglaw: Biglaw’s Eroding Edge (Part 2)
Are large firms losing their advantage when it comes to marketing reach?
Schenck Price Competes Smarter With Lexis+ With Protégé
LexisNexis sat down with John Ursin, Managing Partner at Schenck Price, to learn how the firm is using legal AI to strengthen client service and daily legal work.
The Key To Writing, Speaking, Succeeding — Everything!
What should partners at law firms say when they're pitching business at beauty contests? Thoughts from in-house columnist Mark Herrmann.
Nothing You Can Say Can Cause Me To Retain You
What forms of business development might actually work? Some thoughts from in-house columnist Mark Herrmann.
Inside Straight: On Business Entertainment
Why do firms create large "client entertainment" budgets? In-house columnist Mark Herrmann has some theories.
The Practice: Why Would Anyone Hire You?
If you want people to hire you, you're going to have to give them a pretty good reason why. Here's some advice from Brian Tannebaum on how to do just that.
Inside Straight: Assuming That People Are Idiots
What is the "rule of negativity," and what does it mean for you? In-house columnist Mark Herrmann explains.