
The Cross-Selling Conundrum
Maybe cross-selling isn't always the road to riches.
Maybe cross-selling isn't always the road to riches.
Cross-selling isn’t just about getting clients to buy more legal services, it’s about expanding and solidifying client relationships in a way that’s mutually beneficial...
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The rise of social media means that purchased (or gently coerced) endorsements will become increasingly common over time, according to in-house columnist Mark Herrmann. Who will win the endorsements game?
What forms of business development might actually work? Some thoughts from in-house columnist Mark Herrmann.
Is it better for a boutique to be focused or diversified? Small-firm columnist Tom Wallerstein shares thoughts on cross-selling.
The Anonymous Partner discusses such topics as the billable hour and cross-selling -- with a former senior partner of a Biglaw firm and former general counsel of a major corporation.
Explore 5 expert-backed reasons law firms are rethinking the billable hour and how legal billing software is leading the way.
How do you build a practice for a law firm? Everyone has a theory; I’ll provide a case study. In 1997, Congress was about to pass a law that would have been great for America, but horrific for business at the law firm at which I then worked. The firm thus (intelligently) created several committees […]
Ed. note: This is the latest installment of Inside Straight, Above the Law’s column for in-house counsel, written by Mark Herrmann. Can we just put this one to rest? At every conference, and in many articles, people pose the question: “As a client, do you hire law firms, or do you hire lawyers?” The clients […]