There’s advertising, and then there’s art. This TikTok falls into the latter category. Simons Law Office, a Boston criminal defense firm, is taking advantage of the short-form video app to get the word out about the work they’re doing and it’s glorious.
Behold…
Loving this Boston defense attorney’s content pic.twitter.com/AVXWkfi6at
— The Hooburrito, a burrito by Hoobastank (@sug_knight) July 29, 2021
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Now he could have just walked into the shot, but instead he climbed down a goddamned ladder. Those are the choices that elevate the form. And it just abruptly cuts off after the word “penis,” which for my money ranks up there with Al Neri closing the door on Kay while Clemenza and Lampone pledge their fealty.
And you can see the growth as a filmmaker too, because in an earlier video from the firm TikTok channel covering pot, he just walks into the scene and you know he went back and thought… I really needed a better entry.
But this channel isn’t alone. There’s a whole #tiktoklawyers community and they just held a post-lockdown Vegas meetup. Awesome to see a group of creative lawyers getting together. Great to see lawyers showing a creative side.
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Joe Patrice is a senior editor at Above the Law and co-host of Thinking Like A Lawyer. Feel free to email any tips, questions, or comments. Follow him on Twitter if you’re interested in law, politics, and a healthy dose of college sports news. Joe also serves as a Managing Director at RPN Executive Search.