Bruce Stachenfeld

Don’t reach out to anyone until you take steps to make yourself hot property when you start speaking to people.

Associates, if your work has dried up in your day job, don’t sit around. 

Does your law firm do what Netflix is trying to do? Meaning really hiring and promoting based on these values?

A law firm with a good chance of success will have seeking ideas in its DNA.

Asking clients what they want many times over the years -- with close to no exceptions -- has been a total waste of time. 

I have been around for eons now in the legal world, but I haven't yet heard of a client coming to a law firm -- or leaving a law firm -- because its technology was superior or inferior.

How do you build a network? Keep track of everyone you meet in your industry and then interact with that network positively.

The more successful one becomes, the easier it is to become still more successful.

If your firm is a place where failure is not celebrated, good luck and get out as soon as you can.

If you are spending a lot of time complaining but little time doing anything to address whatever it is you are complaining about, you really aren’t thinking as an owner. 

For someone so smart you did something pretty dumb didn’t you? Why on Earth would you do this? It makes no sense at all, does it?

In return for giving up your rights, you get much more from the whole.

It is a scary time for anyone trying to hold a law firm together, for sure.

Every single thing Bruce Stachenfeld has learned along the way about marketing is in this book.

It's sort of like fishing, and the fact that you don't know what will happen makes it exciting. 

Every day is a chance to market yourself. Here are some tips to get you started.

Ultimately, success or failure comes down to a game of statistics.

A little sample from everything Bruce Stachenfeld has learned about marketing in the past 11 years, all in one place.

Consider taking the time to not make Bruce Stachenfeld's regrets yours. Here are some of his biggest regrets.

It is strongly in your interest to put together an email list -- even if it sounds a bit old-fashioned.